MUGRA
22.08.2020
MUGRA is a contemporary clothing line that uses feel good materials from natural origin, designing ready-to-wear, eco-friendly and vegan pieces of clothing, that are recognizable by its modern and peculiar cuts, colour blocking and special attention to detail.
It is sophisticated and compelling, yet effortless and playful.
The brand is based on a belief that even one well done piece of clothing can be enough for itself. Their mission is to boost the personality of the woman who wears it, thus creating a character and an attitude of effortless beauty.
Clothing is created with a vision to give the women power to be themselves. “MUGRA women” are easy-going, generous, playful, charming and powerful.
The brand sources only the finest natural materials and make every piece to last, so their customers can wear them for years. The packaging is paper-based with high-recycled content, as a part of their constant lookout for innovative ways to pack the product.
MUGRA is inspired by the woman who constantly evolves and progresses. She modern, but caries wisdom. She is unobtrusively herself, awakened, experienced, and she knows her worth. She is a heroine in creating art from her everyday life. Because life is art, and you need courage to be authentic.
Author of text: Denic Saska
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